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The Content Byte

Nov 26, 2023

This week on the podcast, Rachel and Lynne chat with communications professional and novelist Clare Fletcher. Clare talks about juggling all her roles, how she found time to write her novel (and what got her started). We chat about:

  • The difference between writing commercial fiction versus literary fiction
  • How a course...


Nov 19, 2023

This week on the podcast, Rachel and Lynne chat with writer Alley Pascoe. Alley has just completed her latest ghostwriting project, My Mother's Eyes with Shanelle Dawson. She talks about ghostwriting, working with celebrities and the special bond she shares with her authors, as well as how she maintains a successful...


Nov 12, 2023

This week, Rachel and Lynne chat with Bernadette Schwerdt, one of the legends of the copywriting world. Bernadette is also a trainer of new copywriters and in this valuable episode, shares her copywriting tips on what you need to know if you want to add copywriting to your freelance arsenal. We chat about:

  • Writing...


Nov 5, 2023

This week on the podcast, Rachel and Lynne talk with branding expert Carlii Lyon about how to increase awareness of you and your work, without making you feel uncomfortable. Carlii chats about:

  • Why personal branding is important
  • How it can grow your business
  • How to reduce the 'ick' factor
  • How introverts can survive...