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The Content Byte

Apr 26, 2020

We're stoked to bring our first ever guest, SEO queen Kate Toon, to this podcast episode. We chat to Kate about what journos, copywriters and content producers need to know about SEO, why it's essential to have an understanding of it if you're writing for content clients and how you can get started and build on...

Apr 18, 2020

If you're looking for an income stream beyond journalism, content marketing could be just the ticket - it's a form of marketing writing that's designed to generate interest in a brand or its products or services. And it's an easy transition for anyone used to writing features for a living. In this episode, we talk about...

Apr 12, 2020

In today's episode, we talk pitching - why it's important to do it, researching markets before you pitch and the many (many!) different types of content or services you could pitch right now. We also look at how often you need to follow up on your pitches, and the importance of having a system for monitoring your...

Apr 6, 2020

Work or no work, there are a number of things you can start doing now to future-proof your freelance business. In this episode, we talk about how to navigate the new landscape by expanding your network, reaching out to clients, upskilling and much more.